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Pensions Radio celebrates birthday with Aubrey de Grey

One of Podcast Production's best known and most successful podcasts celebrates its first anniversary today with the publishing of Pensions Radio 24. Every fortnight, Pensions expert and outright city slicker Steve Bee is joined by our very own Stephen Ballard and special guests to put life into the notoriously complex and misunderstood world of UK Pensions.

Pensions Radio
During the past year Pensions Radio (formerly the BeeHive Pensions Podcast) has welcomed the illuminati of UK pensions to the airwaves, from Shadow Minister for Work and Pensions Nigel Waterson and the RMT's ever outspoken Bob Crow to Baroness Hollis. Today's episode is no exception, with the intrepid duo joined by none other than Aubrey de Grey, Chairman of the Methuselah Foundation.

Dr. Aubrey de Grey's work leads him to believe that the first human being to live to the age of 250 is alive today! But what could this mean for our Pensions? There is already a great deal of debate concerning retirement age and its affect on pensions and pension funds... tune in for more.

Pensions Radio welcomes your feedback, so please take a moment to leave your comments on iTunes or Podcast Alley

Don't forget you can also tune in to Pensions Radio by dialling 0208 0993190.

Thursday, June 5. 2008
Posted by Robin Wolstenholme in Hot podcasts, In the news
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Defined tags for this entry: business, corporate, pensions, podcast
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Podcasting for business launched

If you are interested in Podcast production techniques and applications for business marcomms, then tune in to our very own brand new Podcast, Podcasting for business.

Podcasting for business subscribers will get tips on how to use Podcasting to get the most out of this exciting new medium, how to promote their Podcast and other useful information.

You can subscribe to Podcasting for business using the chicklets below.

RSS 2.0 - RSS 2.0 subscription
Google - Add to Google
iTunes - Add to iTunes
Odeo - Add to Odeo

Note that Odeo doesn't work too well in Internet Explorer 6.

Thursday, May 3. 2007
Posted by Robin Wolstenholme in Hot podcasts
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Defined tags for this entry: audio production, business, corporate communications, itunes, podcasts
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Podcast naming and ip protection

In the early days of domain registration, it was possible to register the domain of a commercial company. Indeed, many did - for in the early days of the web, companies were slow off the mark to protect their intellectual property by registering there own company domain names. In those early days entrepreneurs made a great deal of money by selling the domain names to those companies who had been lethargic in their domain name registration.

iTunes is the leading Podcast directory
Some will remember the legal cases that ensued where cyber squatters attempted - and in some cases where successful - in blackmailing companies for domain names they had registered. Of course, that was in the days prior to the legal framework and precedent which helps prevent this type of fraudulent activity. Today domain name registration is carefully monitored by leading institutions, so that if a domain name reflects an established company’s trademark there is legal recourse.

The same is not true for Podcast names, for as in the early days in the domain registration not registrative framework exists for naming. In order for companies to protect their ip they must ensure that a podcast reflecting their company name is represented in a leading podcast directory. This means that firstly a Podcast must be produced, and secondly the name must be claimed in the defacto largest podcast directory - right now that's iTunes. Having secured the podcast name on iTunes, that same name should be claimed on the plethora of other podcast directories such as:

Podcast Alley, Podnova, Podcast.net, Podblaze.com

Of course, producing one Podcast is not enough to maintain “ownership” of that Podcast's name. The very nature of the Podcast demands an continuous series of episodes to in much the same way as a radio show (or a newsletter those of you with a corporate background).

There is no doubt that as Podcasting matures - which given the anecdotal evidence within the market is now occurring - that a legislative framework will be introduced. It is those companies that have actively protected their brand by producing regular podcast content, that will undoubtedly have unjustifiable legal right to use that name.

Wednesday, April 25. 2007
Posted by Robin Wolstenholme in Staff blog
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Defined tags for this entry: apple, business, corporate, ip, ipod, itunes, legal, podcast, podcast production, podcasting, podcasts
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